About-us

Since 1998

One magnetic world

Beginning with the original Classic construction system featuring magnetic rods and metal spheres, Geomag has now expanded into three sustainable product lines made from recycled plastics. Each line revolves around the magic, simplicity, and power of magnets, offering diverse play activities that cater to various types of intelligence and sensibility.

GEOMAG, created and patented in 1998

GEOMAG, created and patented in 1998, was the first magnetic construction system known for its exceptional performance. Using simple elements like magnetic rods and metal spheres, held together by a captivating magnetic force, it allows for the creation of incredible structures that spark creativity and imagination.

Throughout the years, millions of people have enjoyed playing with our products, and we’ve discovered that magnetism is just one of the many unseen forces that give life to the Geomagworld experience.

Creativity, intelligence, the power of the human mind, magnetism, and even gravity—these natural, invisible forces make every play activity with our products both fun and educational.

Our products have been awarded the STEM approved tm certification by stem.org

The Geomag Education project has developed unique activities with products for a diverse range of classes, to encourage and reinforce positive learning. Magnetism is at the heart of what we do, facilitating building, encouraging exploration and creativity and allowing us to produce fun and stimulating platforms for educational use. STEAM learning is our natural partner, encouraging an interdisciplinary approach to science, technology, engineering, art and mathematics so that kids learn to apply this knowledge to real-life experiences.

Responsible business

We recognize that now, more than ever, innovation must align with two core priorities: reducing our environmental footprint and maximizing social impact. We are committed to enhancing our products and production processes through concrete actions, believing that real progress comes from real change. Our path forward is clear—a circular economy where recycled materials take center stage.

Learning by playing

At Geomagworld, our commitment to fostering education led to the creation of Geomag Education—a program designed to bring our magnetic construction systems and the magic of unseen forces into classrooms. This initiative was inspired by educators worldwide who, over the years, have naturally adopted Geomag products as effective teaching tools. Collaborating closely with these teachers, we have developed products uniquely tailored for classroom use, creating a distinct educational experience.

Learning by playing

Geomagworld SA, a Swiss company, manufactures all its products in our factory located in Canton Ticino. By producing everything in-house, we ensure the highest standards of quality and sustainability, and our products adhere to the most rigorous European and international safety standards.

Our commitment to technology and innovation is evident in our products, which are the result of ongoing research into cutting-edge solutions. This is driven by the technical and engineering expertise present in our state-of-the-art research and development department.